2019 begins with a very interesting viral. An egg has managed to be the publication with the most 'likes' on Instagram, the mobile photography social network. Yes, an egg. This photograph has exceeded the barrier of 18,000,000 likes, previously Kylie Jenner had it with a photo of her newborn daughter. The publication has already passed 23,000,000 'likes'.
The photo of the egg was published on January 5 with a clear message: dethrone the celebrity Kylie Jenner with her photo with the most Instagram likes. The goal was 18 million Likes. Kylie did it with a photograph published on February 6, 2018, where her newborn daughter appeared. Currently, the egg exceeds 24 million 'likes'. On the 13th they managed to overcome the barrier. They went from 14 million Likes to 18 million in just a couple of hours. The account, called world_record_egg, has already exceeded 2 million followers. The account has already changed the description of the publication, adding that it is now the photo with the most Likes on Instagram.
//www.instagram.com/p/BsOGulcndj-/?utm_source=ig_embed
The publication of the egg.
//www.instagram.com/p/Be3rTNplCHf/?utm_source=ig_embed
Kylie Jenner's post.
An interesting fact: Kylie's publication got an increase of 100,000 likes during these days. But ... How has a publication of a simple egg achieved such an impact in just a few days? It seems that Instagram users like challenges. The ease of the social network to share publications , either through hashtags, Instagram Stories, direct messages ... has caused the photo to be shared thousands of times (I, personally, have seen it in my feed on several occasions). In addition, there have been many celebrities who have shared the publication to achieve the Instagram record. Why an egg has yet to be confirmed. We also do not know who is behind this mysterious account.